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Driven by their passion for jewelry, a mother and  daughter duo set out to create Bodystrands, a body chain jewelry line. With a strong will to empower women and body image, Bodystrands designs to fit every occasion.

The visual identity was inspired from the shape and structure found in traditional body chains. With a minimal appraoch in mind, the Y in the logo playfully becomes the “body chain” to the word Body.


Visual Identity

Never random. Always meaningful.
Camac Studio Inc.